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YOOLI — Beijing Yingtaihongye Home Products
Design-forward carpet and rug brand from Beijing — hand-tufted, machine-made, and luxury imported rugs. 142 employees, own YOOLI Tower HQ, full OEM/ODM capability.
Epic Sourcing's China team can arrange a YOOLI showroom visit at their YOOLI Tower headquarters in Beijing Tongzhou, or a virtual walkthrough of their 5,000 m² smart warehouse.
About YOOLI (优立地毯)
YOOLI — short for 优立地毯 — is one of China's most design-forward carpet and rug brands, operating out of Beijing's Tongzhou district. Established in 2014 under parent company Beijing Yingtaihongye Home Products Co., Ltd. (founded 2012), YOOLI has grown from a niche importer into a full-service global carpet solutions provider with 142 employees, its own tower headquarters, and a modern 5,000 m² intelligent warehouse.
The brand's philosophy is built around three pillars: Quality (品质), Art (艺术), and Eco-friendliness (环保). YOOLI sources premium raw materials from Egypt, Turkey, Belgium, and India, combining global sourcing with China's manufacturing precision. Their sub-brand EMPERA (安普拉) caters to the luxury segment.
What Do They Manufacture?
- Hand-Tufted Carpets: Premium handcrafted rugs using tufting guns, available in wool, viscose, and mixed materials with custom pile heights.
- Machine-Made Rugs: High-volume power-loomed carpets in geometric and contemporary patterns — consistent quality at competitive price points.
- Imported Luxury Rugs: Curated selection sourced from Egypt, Turkey, Belgium, and India — Persian, Oriental, and modern styles for upscale interiors.
- Custom / OEM Carpets: Full OEM and ODM capability — private label production, custom sizing, colourways, and pattern design for retail brands.
- EMPERA Premium Collection: Sub-brand targeting luxury residential and hospitality markets — TABOO collection and designer collaborations.
Why Source from YOOLI?
Design-led brand: YOOLI invest heavily in their own design team — each collection is original and trend-forward, not commodity product.
Global supply chain: Materials sourced from 4+ countries (Egypt, Turkey, Belgium, India) give access to diverse styles under one supplier relationship.
OEM/ODM ready: Full private label capability for NZ/AU/UK retailers wanting branded or exclusive carpet lines.
Scale + infrastructure: 142 staff, own tower HQ, and 5,000 m² smart warehouse mean reliable lead times and capacity.
Eco-conscious: The Quality + Art + Eco philosophy means products meet growing sustainability expectations in export markets.
Expo presence: Active at CIFF Guangzhou and DOMOTEX — a trusted name in the international home furnishings trade community.
Key Supplier Facts
- Founded: 2014 (parent company est. 2012)
- Employees: 142
- Location: Beijing Tongzhou, YOOLI Tower — also Shenzhen office
- Website: www.u-living.com.cn
- Sub-brand: EMPERA (安普拉) — premium & luxury line
- Export Markets: Global (buy globally, sell globally model)
Interested in Sourcing Carpets & Rugs from YOOLI?
Epic Sourcing can manage the full sourcing process including showroom visits, sampling, quality control, and freight. Book a free consultation to discuss your carpet and rug sourcing requirements.
Interested in Sourcing from This Supplier?
Epic Sourcing manages the full process — from sample requests and production oversight to pre-shipment inspection and freight. Book a free consultation to discuss your requirements.
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